When Wordload Wakes Us Up
“Rise and grind.”
“I’ll sleep when I’m dead.”
“Sleep is a luxury I can’t afford.”
Fist bumps and grim smiles.
$40 billion. Annually.
That’s the cost of going to sleep in the US.
And the irony is thick. We also spend $110 billion on coffee per year.
$150 billion for “On” and “Off” switches.
$150 billion to REcover and REanimate.
Insomnia also creates a $411 billion economic impact in lost productivity.
And it’s growing.
But economists can’t help with the other costs of insomnia:
· Hyperarousal: Logic and impulse control are impaired. Our emotional centers are also overwhelmed making everything feel like a crisis. · Cortisol belly: Hypertension, weakened immune systems, and higher risk of cardiovascular disease.
· Brain fog: Microsleeps and slowed reaction times that are as dangerous as legal intoxication.
Oh, then there is the mental and emotional toll.
· Emotional fragility: The small setbacks that feel catastrophic. Lack of patience or the ability to regulate mood.
· Cognitive distortion: Insomnia feed the “I’m not good enough” script because the brain doesn’t have external checks and balances of reality. Negative thoughts scale rapidly.
· The Anxiety Loop: The bedroom becomes a battleground, not a sanctuary for sleep. The anxiety about not sleeping actually prevents sleep.
The unanswerable question?
The toll at home.
· On our marriages.
· On our kids.
· On our relationships
· On ourselves.
What if the answer isn’t in our workload.
It’s our wordload?
“What if…”
“I can’t…”
Eyes open.
“He / She will…”
“I have to…”
Heart rate up.
“They’ll think…”
“I should’ve…”
Doomscroll.
Thoughtful phrases.
Exhausting phrases.
And nothing changed. It’s 3 AM.
Are the words worth it?